FIREfly is a human resource collaboration amongst seven statutory boards - A*STAR, EDB, EMA, IE Singapore, JTC Corporation, SPRING Singapore and STB to achieve win-win partnerships. The ultimate goal of FIREfly is to attract, identify and nurture talents to spur the economic development of Singapore.

Opening doors to a broader and higher perspective on economic development.

FIREfly agencies offer an incomparable opportunity for growth and achievement in a personal and national context.

FIREfly offers its officers a wider career horizon beyond one agency. It addresses the needs of officers seeking challenges and broader career development opportunities by allowing lateral movements amongst FIREfly agencies.

FIREfly is about grooming the leaders of tomorrow. All FIREfly officers will have the opportunity to attend inter-agency training and induction programmes. This will equip FIREfly officers with broad-based knowledge and understanding of economic challenges facing Singapore. Outstanding FIREfly officers will have opportunities to attend milestone leadership development programmes.

Through the FIREfly training and leadership development programmes, there will be enhanced opportunities for networking and knowledge sharing amongst officers of the FIREfly agencies.

A FIREfly officer is innovative, passionate, intelligent, enlightened, dynamic and most of all, ambitious both for oneself and for Singapore.

The FIREfly visual identity was developed to reflect - the bright career opportunities available in the seven economic agencies, as well as the streams of light created by those with the talent, passion and drive to contribute to Singapore's development.

Rather than taking a literal approach to the visual interpretation of the name, FIREfly, the identity seeks to capture the spirit of dynamism and energy in the FIREfly. The glowing light trail is an important element of the identity as is the friendliness and modernity of the typography.